New York Times Debunks Fish Oil Craze

Posted on 5/23/2017 by

A joint investigation by The New York Times and Frontline in 2016 found that the benefits of Omega-3 fish and krill oil supplements are questionable at best.

“TV host Dr. Oz helped kicked off a gold rush in sales of Omega-3 health supplements when he used his show to endorse the alleged benefits of fish oil pills that can allegedly help prevent pretty much every malady under the sun, including Alzheimer's, cancer, and even depression. He singled out Omega-3 tablets made from krill, a tiny shrimp-like creature that is the bottom of the food species….”

Please read more in the article.

The very fact we are competing with whales for food from the ocean is a commentary on the sad state of the world today. Krill populations have fallen by 80% and whales are washing up dead of starvation all over the world. Krill is their main source of nutrition.

It is very disturbing that there is no evidence for benefits of krill oil and human health, so it is equivalent to grinding up rhino horn. A massive industry based on dubious health claims causing a massive effect on creatures we should be trying to coexist with.

We need to live with our world and stop exploiting it. Pure Form Omega® Natural is plant-based and organic. By definition a renewable product that helps the world in a very positive sense and is actually has demonstrable health benefits. Do yourself and the world a favour, change your oil.



Time to Change Your Oil®

Pure Form Omega® Natural has the optimal 2.5 to 1 ratio of Omega-6 to Omega-3 from organic, plant-based sources which is optimal for human physiology.


Dr. Jeff Matheson, MDCM

Dr. Jeff Matheson obtained an HBSc (Biochem) degree from University of Western Ontario, followed by a his MDCM Degree (doctor of medicine, teacher of surgery) from McGill University in 1991. He was a full-time Emergency Room physician for 15 years, Medical Director of Med-Emerg Inc from 1998-2013, Founder of CPM Medical Clinics (pain management) which became the largest provider of pain management in Canada 2005 to present, setting standards to which all clinics must be certified by the College of Physicians and Surgeons Ontario. He has trained over 70 physicians in the practice of pain management, established the Headache, Migraine and Pain Treatment Centre in Ajax Oct 2013- a new, non-narcotic approach to pain management using neuroplasticity principles. Jeff is one of the founders of Pure Life Science Corp.